In business, like almost everywhere else, it’s either riding the wave or getting lost when it waves above you. Making a revolution or suffering a revolution.
Lindenlab for long has been riding the wave. Now, that the hype has somewhat gone, it needs to establish Second Life as a more stable platform than it is today, because the competition like OpenSim is catching up and up more and getting stronger. It still has its advantages above other platforms, but needs to communicate those more.
In her latest long essay long running citizen Gwyneth Llewelyn asks about if bad communication practice is the root of all evil, let’s just say for short, she’s got some valid points. Communication has flown to other kind of meanings, it’s still there, but needs to be polished up.
Another main problem she’s raising is Lindenlab’s missing to produce a roadmap and their inability to work out and work on timelines. That’s quite serious stuff.
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